Alooma is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Yahoo Search Marketing Analytics has better usage coverage in more websites categories. Including Business & Industry, Shopping, Internet & Telecom, Arts & Entertainment and 92 other categories.
Alooma is leading in News & Media, People & Society, Newspapers, Sports News and 7 other categories.
Yahoo Search Marketing Analytics is leading in most countries, including United States, Japan, Korea Republic, Taiwan and 27 other countries.
Alooma is leading in Germany, Portugal, France, Poland and 6 other countries.