Alphabird is a vertically integrated audience development company that guarantees targeted, engaged audiences for online video on a performance basis. Alphabird was an early pioneer in the distribution of Click-To-Play video content and ha...
In terms of market share, Alphabird is clearly lagging behind, losing to Unicast in all segments.
Alphabird has better usage coverage in more websites categories. Including Autos & Vehicles, Business & Industry, Career & Education, Universities & Colleges and one other category.
Unicast is leading in People & Society, News & Media, Arts & Entertainment and Performing Arts.
Alphabird is leading in most countries, including France, Australia, Italy, Mexico and one other country.
Unicast is leading in Brazil and India.