1
Google Publisher Tag is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, Amazon Associates is clearly lagging behind, losing to Google Publisher Tag in all segments.
1
Google Publisher Tag has better usage coverage in more websites categories. Including Arts & Entertainment, Games, News & Media, Food & Drink and 14 other categories.
2
Amazon Associates is leading in Science & Education, Computers Electronics & Technology, Community & Society, Hobbies & Leisure and 2 other categories.
1
Amazon Associates is leading in most countries, including United States, Japan, France, Germany and 91 other countries.
2
Google Publisher Tag is leading in Taiwan, Brazil, Russia, Poland and 64 other countries.