Market Share by Top Websites

1 Improve Digital is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Ambient Digital is clearly lagging behind, losing to Improve Digital in all segments.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, People & Society and 110 other categories.

2 Ambient Digital is leading in News & Media, Movies, Social Network, Consumer Electronics and 23 other categories.

Geography

1 Improve Digital is leading in most countries, including Italy, Netherlands, France, Sweden and 72 other countries.

2 Ambient Digital is leading in Viet Nam, Philippines, Canada, Australia and 11 other countries.