Market Share by Top Websites

1 Ambient Digital is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to Ambient Digital in all segments.

Websites Categories

1 Ambient Digital has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, People & Society, Movies and 109 other categories.

2 Kitara Media is leading in Food & Drink, Restaurants & Delivery, Online, Email and 6 other categories.

Geography

1 Ambient Digital is leading in most countries, including Viet Nam, Philippines, United States, Japan and 30 other countries.

2 Kitara Media is leading in India, Netherlands, Mexico, France and 12 other countries.