Ambient Digital is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Lijit has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Music & Audio and 130 other categories.
Ambient Digital is leading in News & Media, Movies, TV & Video, Travel and 28 other categories.
Lijit is leading in most countries, including United States, United Kingdom, India, Canada and 62 other countries.
Ambient Digital is leading in Viet Nam, Philippines, Japan, United Arab Emirates and 4 other countries.