Market Share by Top Websites

1 Ambient Digital is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, MSN Ads is clearly lagging behind, losing to Ambient Digital in all segments.

Websites Categories

1 Ambient Digital has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, People & Society, Movies and 66 other categories.

2 MSN Ads is leading in Computer & Electronics, Sports, Religion & Spirituality, Software and 49 other categories.


1 MSN Ads is leading in most countries, including United States, India, Canada, Brazil and 22 other countries.

2 Ambient Digital is leading in Viet Nam, Philippines, United Arab Emirates, Germany and 19 other countries.