Market Share by Top Websites

1 AMP Platform is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Conviva is clearly lagging behind, losing to AMP Platform in all segments.

Websites Categories

1 AMP Platform has better usage coverage in more websites categories. Including Business & Industry, People & Society, Autos & Vehicles, Car Buying and 138 other categories.

2 Conviva is leading in TV & Video, Investing, Movies, Chats & Forums and 2 other categories.

Geography

1 AMP Platform is leading in most countries, including United States, India, Canada, Brazil and 42 other countries.

2 Conviva is leading in Belgium, Turkey, Israel, South Africa and 6 other countries.