Market Share by Top Websites

1 DoubleClick AdExchange is leading in Top 10K Sites and Top 100K Sites.

2 AMP Platform is leading in Top 1M Sites.

Websites Categories

1 AMP Platform has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, People & Society, Car Buying and 138 other categories.

2 DoubleClick AdExchange is leading in Newspapers, Animation & Comics, Weather, Investing and one other category.

Geography

1 AMP Platform is leading in most countries, including United States, Brazil, Canada, India and 36 other countries.

2 DoubleClick AdExchange is leading in China, Turkey, Spain, Switzerland and 12 other countries.