Market Share by Top Websites

1 TruEffect is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Anormal Tracker is clearly lagging behind, losing to TruEffect in all segments.

Websites Categories

1 Anormal Tracker has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Internet & Telecom, People & Society and 59 other categories.

2 TruEffect is leading in News & Media, TV & Video, Philanthropy, Games and 7 other categories.


1 TruEffect is leading in most countries, including United States, Japan, United Kingdom, Italy and 13 other countries.

2 Anormal Tracker is leading in Germany, Switzerland, Austria, Russia and 11 other countries.