Market Share by Top Websites

1 Unica is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Anormal Tracker is clearly lagging behind, losing to Unica in all segments.

Websites Categories

1 Unica has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, Car Buying, Health and 96 other categories.

2 Anormal Tracker is leading in People & Society, Arts & Entertainment, Internet & Telecom, Music & Audio and 45 other categories.

Geography

1 Unica is leading in most countries, including United States, Canada, United Kingdom, Australia and 104 other countries.

2 Anormal Tracker is leading in Germany, Switzerland, Austria, Timor-leste and 2 other countries.