Market Share by Top Websites

1 TikTok Advertising is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AnyClip is clearly lagging behind, losing to TikTok Advertising in all segments.

Websites Categories

1 TikTok Advertising has better usage coverage in more websites categories. Including Lifestyle, Food & Drink, Computers Electronics & Technology, Science & Education and 15 other categories.

2 AnyClip is leading in Games, Arts & Entertainment, News & Media, Adult and one other category.

Geography

1 TikTok Advertising is leading in most countries, including United States, Japan, United Kingdom, Brazil and 137 other countries.

2 AnyClip is leading in Taiwan, Argentina, Venezuela, Bolivia and 17 other countries.