Market Share by Top Websites

1 Apple Music is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Roku is clearly lagging behind, losing to Apple Music in all segments.

Websites Categories

1 Roku has better usage coverage in more websites categories. Including Vehicles, Food & Drink, Finance, Lifestyle and 18 other categories.

2 Apple Music is leading in Arts & Entertainment and Games.


1 Roku is leading in most countries, including United States, United Kingdom, Spain, Denmark and 49 other countries.

2 Apple Music is leading in Japan, South Korea, New Zealand, Peru and 10 other countries.