Market Share by Top Websites

1 AppLovin is leading in The Entire Web.

2 In terms of market share, Localytics is clearly lagging behind, losing to AppLovin in all segments.

Websites Categories

1 AppLovin has better usage coverage in more websites categories. Including Movies, Games, Law & Government, Government and 6 other categories.

2 Localytics is leading in Internet & Telecom, Business & Industry, Marketing & Advertising, Food & Drink and 4 other categories.

Geography

1 AppLovin is leading in most countries, including United States, Brazil, United Kingdom, Russia and 26 other countries.

2 Localytics is leading in Romania, India and Belarus.