Market Share by Top Websites

1 AppLovin is leading in The Entire Web.

2 In terms of market share, Markitude is clearly lagging behind, losing to AppLovin in all segments.

Websites Categories

1 AppLovin has better usage coverage in more websites categories. Including Games, Law & Government, Government, News & Media and 7 other categories.

2 Markitude is leading in Marketing & Advertising, Business & Industry, Internet & Telecom and Online Marketing.

Geography

1 AppLovin is leading in most countries, including United States, Israel, Germany, India and 17 other countries.

2 Markitude is leading in Peru.