Market Share by Top Websites

1 Tableau is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, apptap is clearly lagging behind, losing to Tableau in all segments.

Websites Categories

1 Tableau has better usage coverage in more websites categories. Including News & Media, Business & Industry, Arts & Entertainment, Internet & Telecom and 76 other categories.

2 apptap is leading in Restaurants & Delivery, Food & Drink and Consumer Electronics.


1 Tableau is leading in most countries, including United States, India, United Kingdom, Brazil and 58 other countries.

2 apptap is leading in Romania and Sweden.