Market Share by Top Websites

1 APSIS is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, WhatCounts is clearly lagging behind, losing to APSIS in all segments.

Websites Categories

1 APSIS has better usage coverage in more websites categories. Including Business & Industry, Shopping, Science, Marketing & Advertising and 121 other categories.

2 WhatCounts is leading in News & Media, Newspapers, Magazines & E-Zines, Performing Arts and 13 other categories.


1 APSIS is leading in most countries, including Sweden, Denmark, Norway, Finland and 57 other countries.

2 WhatCounts is leading in United States, Canada, Australia, Andorra and 4 other countries.