In terms of market share, Aruba Media Marketing is clearly lagging behind, losing to Harren Media in all segments.
Aruba Media Marketing has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Sports, News & Media and 61 other categories.
Harren Media is leading in Arts & Entertainment, People & Society, TV & Video, Movies and 24 other categories.
Harren Media is leading in most countries, including Brazil, Portugal, Spain, India and 39 other countries.
Aruba Media Marketing is leading in Italy, Hungary, Poland, Switzerland and 13 other countries.