Market Share by Top Websites

1 InMobi is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 In terms of market share, Aruba Media Marketing is clearly lagging behind, losing to InMobi in all segments.

Websites Categories

1 Aruba Media Marketing has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, People & Society, Internet & Telecom and 69 other categories.

2 InMobi is leading in Computer & Electronics, Mobile Developers, Software, Photography and 10 other categories.

Geography

1 InMobi is leading in most countries, including India, Indonesia, United States, United Kingdom and 20 other countries.

2 Aruba Media Marketing is leading in Italy, Russia, Hungary, Czech Republic and 9 other countries.