Market Share by Top Websites

1 Insticator is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Aruba Media Marketing is clearly lagging behind, losing to Insticator in all segments.

Websites Categories

1 Insticator has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Sports, People & Society and 62 other categories.

2 Aruba Media Marketing is leading in Business & Industry, Internet & Telecom, Travel, Shopping and 28 other categories.

Geography

1 Insticator is leading in most countries, including United States, United Kingdom, Russia, India and 47 other countries.

2 Aruba Media Marketing is leading in Italy, Poland, Hungary, Côte d'Ivoire and 4 other countries.