Market Share by Top Websites

1 interclick is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Aruba Media Marketing is clearly lagging behind, losing to interclick in all segments.

Websites Categories

1 Aruba Media Marketing has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, People & Society, Internet & Telecom and 68 other categories.

2 interclick is leading in Career & Education, Universities & Colleges, Movies, Finance and 24 other categories.

Geography

1 interclick is leading in most countries, including United States, Japan, United Kingdom, Turkey and 14 other countries.

2 Aruba Media Marketing is leading in Italy, Czech Republic, Switzerland, Russia and 8 other countries.