In terms of market share, Aruba Media Marketing is clearly lagging behind, losing to InterMundo Media in all segments.
Aruba Media Marketing has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Internet & Telecom and 77 other categories.
InterMundo Media is leading in Home & Garden, Medicine and Sports.
Aruba Media Marketing is leading in most countries, including Italy, Russia, United Kingdom, Czech Republic and 10 other countries.
InterMundo Media is leading in United States, Switzerland and Mexico.