In terms of market share, Aruba Media Marketing is clearly lagging behind, losing to Interpolls in all segments.
Aruba Media Marketing has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Sports, People & Society and 53 other categories.
Interpolls is leading in TV & Video, Basketball and Marketing & Advertising.
Aruba Media Marketing is leading in most countries, including Italy, Switzerland, Poland, France and 9 other countries.
Interpolls is leading in United States, India, Malaysia, Japan and 2 other countries.