Market Share by Top Websites

1 Korrelate is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Aruba Media Marketing is clearly lagging behind, losing to Korrelate in all segments.

Websites Categories

1 Aruba Media Marketing has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Internet & Telecom and 74 other categories.

2 Korrelate is leading in Autos & Vehicles, Car Buying, Automotive Industry, Makes & Models and 11 other categories.

Geography

1 Korrelate is leading in most countries, including United States, India, Mexico, Spain and 13 other countries.

2 Aruba Media Marketing is leading in Italy, Czech Republic, Russia, Poland and 9 other countries.