2
In terms of market share, Aruba Media Marketing is clearly lagging behind, losing to Microsoft adCenter Conversion in all segments.
1
Aruba Media Marketing has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Science & Education, Gambling and 4 other categories.
2
Microsoft adCenter Conversion is leading in Computers Electronics & Technology, Business & Consumer Services, Food & Drink, Health and one other category.
1
Microsoft adCenter Conversion is leading in most countries, including United States, Argentina, Canada, France and 6 other countries.
2
Aruba Media Marketing is leading in Italy.