Market Share by Top Websites

2 In terms of market share, Aruba Media Marketing is clearly lagging behind, losing to Microsoft adCenter Conversion in all segments.

Websites Categories

1 Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Computer & Electronics and 74 other categories.

2 Aruba Media Marketing is leading in Arts & Entertainment, People & Society, Internet & Telecom, News & Media and 50 other categories.

Geography

1 Microsoft adCenter Conversion is leading in most countries, including United States, United Kingdom, France, India and 28 other countries.

2 Aruba Media Marketing is leading in Italy, Czech Republic, Japan, Germany and 7 other countries.