Market Share by Top Websites

2 In terms of market share, Aruba Media Marketing is clearly lagging behind, losing to Optimatic in all segments.

Websites Categories

1 Aruba Media Marketing has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Science & Education, Gambling and 5 other categories.

2 Optimatic is leading in Health, Jobs & Career, Business & Consumer Services and Food & Drink.


1 Optimatic is leading in most countries, including United States, South Korea, India, Pakistan and 6 other countries.

2 Aruba Media Marketing is leading in Italy.