Market Share by Top Websites

1 Platform161 is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Aruba Media Marketing is clearly lagging behind, losing to Platform161 in all segments.

Websites Categories

1 Platform161 has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, Shopping, Arts & Entertainment and 85 other categories.

2 Aruba Media Marketing is leading in Soccer, Lottery, Web Hosting, Video Games and 9 other categories.

Geography

1 Platform161 is leading in most countries, including Netherlands, Sweden, Turkey, Germany and 46 other countries.

2 Aruba Media Marketing is leading in Italy, Czech Republic, Mozambique and Ecuador.