Market Share by Top Websites

1 Popin is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Aruba Media Marketing is clearly lagging behind, losing to Popin in all segments.

Websites Categories

1 Aruba Media Marketing has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Internet & Telecom and 56 other categories.

2 Popin is leading in News & Media, Shopping, Marketing & Advertising, Celebrities & Entertainment News and 28 other categories.

Geography

1 Popin is leading in most countries, including Taiwan, Japan, Hong Kong, United States and 23 other countries.

2 Aruba Media Marketing is leading in Italy, Czech Republic, Hungary, Poland and 6 other countries.