Market Share by Top Websites

1 Sanoma is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Aruba Media Marketing is clearly lagging behind, losing to Sanoma in all segments.

Websites Categories

1 Sanoma has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, People & Society and 81 other categories.

2 Aruba Media Marketing is leading in Soccer, Education, Gambling, Lottery and 7 other categories.

Geography

1 Sanoma is leading in most countries, including Romania, Denmark, Finland, Lithuania and 54 other countries.

2 Aruba Media Marketing is leading in Italy, Hungary, China, Bosnia and Herzegovina and one other country.