Market Share by Top Websites

1 Silverpop is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Aruba Media Marketing is clearly lagging behind, losing to Silverpop in all segments.

Websites Categories

1 Silverpop has better usage coverage in more websites categories. Including Business & Industry, People & Society, Shopping, Death and 82 other categories.

2 Aruba Media Marketing is leading in Arts & Entertainment, Internet & Telecom, News & Media, Sports and 43 other categories.

Geography

1 Silverpop is leading in most countries, including United States, United Kingdom, Australia, Canada and 47 other countries.

2 Aruba Media Marketing is leading in Italy, Switzerland, Romania and Qatar.