Market Share by Top Websites

1 SmartContext is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Aruba Media Marketing is clearly lagging behind, losing to SmartContext in all segments.

Websites Categories

1 Aruba Media Marketing has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Internet & Telecom and 55 other categories.

2 SmartContext is leading in Chats & Forums, Cooking & Recipes, Games, Video Games and 23 other categories.

Geography

1 SmartContext is leading in most countries, including Poland, United Kingdom, Russia, Germany and 11 other countries.

2 Aruba Media Marketing is leading in Italy, Czech Republic, Greece, Hungary and 4 other countries.