Market Share by Top Websites

1 Smowtion is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Aruba Media Marketing is clearly lagging behind, losing to Smowtion in all segments.

Websites Categories

1 Smowtion has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Internet & Telecom, News & Media and 119 other categories.

2 Aruba Media Marketing is leading in Lottery, Gambling, Accommodation & Hotels, Volleyball and 2 other categories.

Geography

1 Smowtion is leading in most countries, including United States, Mexico, India, Argentina and 123 other countries.

2 Aruba Media Marketing is leading in Italy and Ireland.