In terms of market share, Aruba Media Marketing is clearly lagging behind, losing to Social Dot Com in all segments.
Aruba Media Marketing has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, People & Society, Internet & Telecom and 79 other categories.
Social Dot Com is leading in Insurance, Running, Products & Shopping, Investing and 2 other categories.
Aruba Media Marketing is leading in most countries, including Italy, Czech Republic, Switzerland, Russia and 10 other countries.
Social Dot Com is leading in United States, Sweden, Spain, Belgium and 4 other countries.