Market Share by Top Websites

1 SpecificClick is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Aruba Media Marketing is clearly lagging behind, losing to SpecificClick in all segments.

Websites Categories

1 SpecificClick has better usage coverage in more websites categories. Including People & Society, Business & Industry, Arts & Entertainment, Shopping and 63 other categories.

2 Aruba Media Marketing is leading in Sports, News & Media, Internet & Telecom, Travel and 22 other categories.

Geography

1 SpecificClick is leading in most countries, including United States, France, Indonesia, Norway and 41 other countries.

2 Aruba Media Marketing is leading in Italy, Switzerland, Poland, Czech Republic and one other country.