Market Share by Top Websites

1 SpecificClick is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Aruba Media Marketing is clearly lagging behind, losing to SpecificClick in all segments.

Websites Categories

1 SpecificClick has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 109 other categories.

2 Aruba Media Marketing is leading in Internet & Telecom, Sports, Travel, Tourism and 22 other categories.

Geography

1 SpecificClick is leading in most countries, including United States, Norway, France, United Kingdom and 48 other countries.

2 Aruba Media Marketing is leading in Italy, Czech Republic and Switzerland.