Market Share by Top Websites

1 Sprinkle is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Aruba Media Marketing is clearly lagging behind, losing to Sprinkle in all segments.

Websites Categories

1 Sprinkle has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Business & Industry, Music & Audio and 66 other categories.

2 Aruba Media Marketing is leading in People & Society, Internet & Telecom, Travel, Tourism and 33 other categories.

Geography

1 Sprinkle is leading in most countries, including Sweden, Norway, Denmark, Slovakia and 31 other countries.

2 Aruba Media Marketing is leading in Italy, Germany and Hong Kong.