Market Share by Top Websites

1 Sprinkle is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Aruba Media Marketing is clearly lagging behind, losing to Sprinkle in all segments.

Websites Categories

1 Sprinkle has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Sports, Music & Audio and 61 other categories.

2 Aruba Media Marketing is leading in Business & Industry, People & Society, Internet & Telecom, Travel and 44 other categories.

Geography

1 Sprinkle is leading in most countries, including Sweden, Slovakia, Czech Republic, Norway and 34 other countries.

2 Aruba Media Marketing is leading in Italy, Hong Kong, Australia, Ireland and 3 other countries.