2
In terms of market share, Aruba Media Marketing is clearly lagging behind, losing to TapIt! in all segments.
1
Aruba Media Marketing has better usage coverage in more websites categories. Including Arts & Entertainment, Computers Electronics & Technology, News & Media, Science & Education and 6 other categories.
2
TapIt! is leading in Games, Community & Society and Travel & Tourism.
1
TapIt! is leading in most countries, including United States, Czech Republic, Germany and Pakistan.
2
Aruba Media Marketing is leading in Italy.