In terms of market share, Aruba Media Marketing is clearly lagging behind, losing to Testnet in all segments.
Aruba Media Marketing has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Internet & Telecom and 73 other categories.
Testnet is leading in Automotive Industry, Beauty & Fitness and Beauty.
Aruba Media Marketing is leading in most countries, including Italy, Czech Republic, United States, Germany and 12 other countries.
Testnet is leading in Belgium.