Market Share by Top Websites

1 Turn is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Aruba Media Marketing is clearly lagging behind, losing to Turn in all segments.

Websites Categories

1 Turn has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Travel and 172 other categories.

2 Aruba Media Marketing is leading in Soccer, Lottery, Basketball, Books & Literature and 6 other categories.

Geography

1 Turn is leading in most countries, including United States, United Kingdom, France, Japan and 119 other countries.

2 Aruba Media Marketing is leading in Italy and Albania.