Market Share by Top Websites

1 VisualDNA is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Aruba Media Marketing is clearly lagging behind, losing to VisualDNA in all segments.

Websites Categories

1 VisualDNA has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, People & Society, Business & Industry and 98 other categories.

2 Aruba Media Marketing is leading in Sports, Travel, Tourism, Food & Drink and 26 other categories.

Geography

1 VisualDNA is leading in most countries, including Great Britain, United States, Germany, Russia and 71 other countries.

2 Aruba Media Marketing is leading in Italy, Hungary, Poland, Switzerland and 7 other countries.