Market Share by Top Websites

1 Yieldlab is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Aruba Media Marketing is clearly lagging behind, losing to Yieldlab in all segments.

Websites Categories

1 Yieldlab has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, News & Media, Internet & Telecom and 89 other categories.

2 Aruba Media Marketing is leading in People & Society, Travel, Tourism, Food & Drink and 29 other categories.

Geography

1 Yieldlab is leading in most countries, including Germany, Slovenia, Austria, France and 39 other countries.

2 Aruba Media Marketing is leading in Italy, Hungary, Poland, Brazil and 22 other countries.