Market Share by Top Websites

1 Optimatic is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Auditude is clearly lagging behind, losing to Optimatic in all segments.

Websites Categories

1 Optimatic has better usage coverage in more websites categories. Including Games, Online, Business & Industry, Arts & Entertainment and 18 other categories.

2 Auditude is leading in TV & Video, Computer & Electronics, Food & Drink, Programming and 3 other categories.


1 Optimatic is leading in most countries, including United States, United Kingdom, Colombia, Canada and 17 other countries.

2 Auditude is leading in New Zealand, Turkey, Thailand and Australia.