Market Share by Top Websites

1 Effective Measure is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Autopilot is still behind Effective Measure in all market share segments.

Websites Categories

1 Effective Measure has better usage coverage in more websites categories. Including People & Society, News & Media, Business & Industry, Arts & Entertainment and 141 other categories.

2 Autopilot is leading in Online Marketing, Business Services, Construction & Maintenance, Web Design and 17 other categories.


1 Effective Measure is leading in most countries, including Indonesia, Thailand, South Africa, Malaysia and 100 other countries.

2 Autopilot is leading in United States, Brazil, Poland, Mexico and 11 other countries.