Market Share by Top Websites

1 Effective Measure is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Autopilot is still behind Effective Measure in all market share segments.

Websites Categories

1 Effective Measure has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment, Business & Industry and 141 other categories.

2 Autopilot is leading in Online Marketing, Business Services, Construction & Maintenance, Web Design and 24 other categories.


1 Effective Measure is leading in most countries, including Thailand, Indonesia, South Africa, Malaysia and 91 other countries.

2 Autopilot is leading in United States, Australia, Canada, Brazil and 22 other countries.