Market Share by Top Websites

1 Unica is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Autopilot is still behind Unica in all market share segments.

Websites Categories

1 Unica has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, Car Buying, Health and 88 other categories.

2 Autopilot is leading in Internet & Telecom, Computer & Electronics, Marketing & Advertising, Software and 39 other categories.

Geography

1 Unica is leading in most countries, including United States, United Kingdom, Germany, Italy and 59 other countries.

2 Autopilot is leading in Australia, Brazil, India, New Zealand and 32 other countries.