Market Share by Top Websites

1 Klarna is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Avangate is clearly lagging behind, losing to Klarna in all segments.

Websites Categories

1 Klarna has better usage coverage in more websites categories. Including Shopping, Business & Industry, Arts & Entertainment, People & Society and 202 other categories.

2 Avangate is leading in Computer & Electronics, Software, Technology News, Online Marketing and 11 other categories.


1 Klarna is leading in most countries, including Sweden, Germany, United States, Norway and 132 other countries.

2 Avangate is leading in Egypt, Congo Republic, Afghanistan, Cameroon and 21 other countries.