Market Share by Top Websites

1 BlueKai is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, AvantLink is still behind BlueKai in all market share segments.

Websites Categories

1 BlueKai has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Shopping and 218 other categories.

2 AvantLink is leading in Outdoors, Sports, Cycling & Biking, Winter Sports and 7 other categories.

Geography

1 BlueKai is leading in most countries, including United States, Indonesia, Turkey, Brazil and 205 other countries.

2 AvantLink is leading in Aruba, Anguilla and Solomon Islands.