Market Share by Top Websites

1 Direct/ADVERT is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, AvantLink is still behind Direct/ADVERT in all market share segments.

Websites Categories

1 AvantLink has better usage coverage in more websites categories. Including Shopping, People & Society, Business & Industry, Sports and 125 other categories.

2 Direct/ADVERT is leading in Arts & Entertainment, News & Media, Movies, Cooking & Recipes and 71 other categories.


1 AvantLink is leading in most countries, including United States, Canada, United Kingdom, India and 75 other countries.

2 Direct/ADVERT is leading in Russia, Ukraine, Kazakhstan, Belarus and 26 other countries.