Market Share by Top Websites

1 AvantLink is leading in Top 1M Sites and The Entire Web.

2 DoubleClick AdExchange is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 AvantLink has better usage coverage in more websites categories. Including Shopping, Arts & Entertainment, People & Society, Business & Industry and 181 other categories.

2 DoubleClick AdExchange is leading in Catering.

Geography

1 AvantLink is leading in most countries, including United States, Canada, United Kingdom, India and 94 other countries.

2 DoubleClick AdExchange is leading in Germany, China and Turkey.