Market Share by Top Websites

1 AvantLink is leading in The Entire Web.

2 Improve Digital is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 AvantLink has better usage coverage in more websites categories. Including Shopping, Arts & Entertainment, People & Society, Business & Industry and 162 other categories.

2 Improve Digital is leading in Soccer, Games, Video Games, Science and 19 other categories.

Geography

1 AvantLink is leading in most countries, including United States, Canada, United Kingdom, Russia and 66 other countries.

2 Improve Digital is leading in Italy, Netherlands, Norway, Sweden and 29 other countries.