Market Share by Top Websites

1 Nielsen Display Ads is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, AvantLink is still behind Nielsen Display Ads in all market share segments.

Websites Categories

1 Nielsen Display Ads has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, Music & Audio, People & Society and 126 other categories.

2 AvantLink is leading in Shopping, Sports, Recreation & Hobbies, Travel and 58 other categories.

Geography

1 Nielsen Display Ads is leading in most countries, including France, United Kingdom, Spain, Belgium and 137 other countries.

2 AvantLink is leading in United States, Taiwan, Bangladesh, Nigeria and 13 other countries.