Market Share by Top Websites

1 Nielsen Display Ads is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, AvantLink is still behind Nielsen Display Ads in all market share segments.

Websites Categories

1 Nielsen Display Ads has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, Autos & Vehicles, Music & Audio and 128 other categories.

2 AvantLink is leading in Shopping, Sports, Recreation & Hobbies, Outdoors and 59 other categories.

Geography

1 Nielsen Display Ads is leading in most countries, including France, United Kingdom, Italy, Belgium and 143 other countries.

2 AvantLink is leading in United States, New Zealand, Slovakia, Cyprus and 13 other countries.