Market Share by Top Websites

1 AvantLink is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, OMG is clearly lagging behind, losing to AvantLink in all segments.

Websites Categories

1 AvantLink has better usage coverage in more websites categories. Including Shopping, Arts & Entertainment, People & Society, Sports and 150 other categories.

2 OMG is leading in Coupons, Movies, Consumer Electronics, Software and 15 other categories.


1 AvantLink is leading in most countries, including United States, Canada, United Kingdom, Australia and 64 other countries.

2 OMG is leading in India, Poland, Bangladesh, United Arab Emirates and 5 other countries.